Emma promoting ‘Rouge in Love’ at Selfridges, London – February 10

Article by Kaetlyn on February 11th, 2012 • 3 Comments
Filed under: Emma News, Interviews, Lancôme, New Photos, New Videos, Rouge in Love

Emma made an appearance yesterday afternoon at Selfridges, London and participated in a little Q&A session about herself, her beauty routine, her relationship with Lancôme, the line and her favourite book. Emma wore a black bowed Valentino mini. Photos available in the galleries. A few videos of Emma arriving and participating in the Q&A can be seen below.

Some great profile shots were added thanks to Anthology of (Things) at Tumblr!

Before the event, Emma tweeted a picture of herself en route to the Q&A session. (Thank you to Sheila for the photo!)



New Lancôme promotionals for ‘Rouge in Love’ and ‘Blanc Expert’

Article by Kaetlyn on February 8th, 2012 • 0 Comments
Filed under: Blanc Expert, Emma News, Lancôme, New Photos, New Videos, Rouge in Love

LancômeFrance on Facebook have released four new behind-the-scenes photos from Emma’s photoshoot for the lipstick range, ‘Rouge in Love’. The photos feature Emma posing in front of and doodling on a mirror. You can check them out here in the photo galleries or follow the preview below to see more.

In other Lancôme-related news, a new short advert for ‘Blanc Expert’ has popped up in South Korea. It’s been uploaded onto Youtube; there are a couple of new shots of Emma posing for Mario Testino in the short clip.

Edit! An English version of the advertisement has been added, thanks to LancômeSingapore.

‘Rouge in Love’ in stores now!

Article by Kaetlyn on February 2nd, 2012 • 0 Comments
Filed under: Emma News, Lancôme, New Photos, Rouge in Love

Emma’s new campaign Lancôme, ‘Rouge in Love‘, is now in stores worldwide now! You can check out the 21-colour lipstick range here at Selfridges or here at Lancome USA.

A few new promotional images for the campaign have been released via BeautyScene.nl, and you can check those out in our galleries here, here and here. Thanks to Watson Uncensored and Emma-Watson.net for the tips!


The video advertisement for ‘Rouge in Love’ has also debuted online. Emma does not feature heavily in the ad, her face only popping up in the print advertisements in the background, but the video is incredibly ritzy and poppy. You can check it out here on Youtube – the song is “Love Your Lips” by Brigitte.

New Tom Munro photoshoot outtakes

Article by Kaetlyn on January 23rd, 2012 • 0 Comments
Filed under: Emma News, New Photos

As you may recall Emma was photographed by Tom Munro to promote her campaign with Lancôme for Trésor Midnight Rose. Previously, the only photos we had from the shoot were either small, grainy preview shots or scans from various international media publications. Now, we are lucky to say that we’ve got the entire shoot readily available in the galleries, courtesy of Vogue Taiwan.

New Harry Crowder outtakes – finally!

Article by Kaetlyn on January 22nd, 2012 • 0 Comments
Filed under: Emma News, New Photos

After months and months of waiting, London-based photographer Harry Crowder has released new images from his shoot with Emma from 2010. The images were shot at Emma’s home and have been featured in international publications of ‘Harper’s Bazaar’. The six new images can be seen here in our photo galleries.

BIG ‘Rouge in Love’ and ‘Blanc Expert’ for Lancôme update – promos, info and bts details

Article by Kaetlyn on January 20th, 2012 • 0 Comments
Filed under: Blanc Expert, Emma News, Lancôme, New Photos, Rouge in Love

First up, huge apologies to all the visitors for these drastically late updates. However, never fear, we are back in business and we’re working towards something new for our fifth year anniversary online. But enough with the excuses and random teasing, onwards with the news!

A stackload of new photos of Emma modelling for Lancôme – for both ‘Rouge in Love’ and ‘Blanc Expert’ campaign – were released a little while back via Vogue Taiwan. The online blog for the magazine released a dozen new behind-the-scenes shots from Emma’s shoot with Mario Testino, as well as clearer shots of the promotional material that will be used to sell Lancôme’s ‘Blanc Expert’ line; a preview of the advertisting material was also released.

As well as all these new photos, new information relating to Emma’s upcoming video campaign for ‘Rouge in Love’ was also released by PurePeople.com and AuFeminin.com, including these few tidbits translated by Watson Uncensored.

The ‘Rouge in Love’ campaign will air formally in February, with the video expected to become available from 1 February 2012, the photoshoot on 3 February 2012 and the actual products launched on either 6 February 2012 or 14 February 2012 (kudos once again to Watson Uncensored for the information).

About the film for Rouge In Love for Lancôme, 2 French sites gave more informations about it.

We already know that it was filmed by Adria Petty (who filmed Beyonce’s music video ‘Countdown’). Now we know that the music will be by the French duo Brigitte called ‘Oh La La’ (music video below).

The 60-seconds film is described as “very arty”, “ultra glamour”, “pop”, and “acid”.

The background of the film will be very urban (London, New York, Paris). The lips will become tinged with red, rose, and violet and will sing a re-written version of ‘Oh La La’.

Emma will be appearing at Selfridges in London on 10 February 2012 for the launch of the ‘Rouge in Love’ range; Emma will be signing images from the ‘Rouge in Love’ campaign from 4:00pm.

Emma to promote ‘Rouge in Love’ in London in February

Article by Kaetlyn on December 23rd, 2011 • 0 Comments
Filed under: Emma News, Lancôme, New Photos, Rouge in Love

Elle UK have posted that Emma will be making a public appearance on 10 February 2012 at Selfridge’s London to promote her new line with Lancôme, ‘Rouge in Love’. Elle UK also released a larger, more clearer look at one of Emma’s promotional images from the line, which you can check out here.

The collection of lipsticks doesn’t launch until February 2012, but we’ve obtained an exclusive preview of the campaign visuals.

Want to meet the muse? Watson will sign pictures from her new campaign during a personal appearance at Selfridges Beauty Hall from 4:00pm on Friday 10 February. Write it down… in lipstick, perhaps?

More posts about Emma’s involvement with Lancôme can be seen here and here.

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